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ArinaBB creates paintings, performances, installations and mixed media artworks. She is also a pioneer in the metaverse, the realm of digital art and NFTs.

Her artwork has been recognized in magazines such as Fortune and TIME, and has led to partnerships with international brands like L'Oréal Paris, RED, ConsenSys and NFT NYC. Her work has been displayed on Times Square billboards and been purchased by many high-profile collectors, including Mike Tyson and Keith Grossman of TIME.